The 360 Virtual Tour does what it says, it gives the viewer a virtual tour of the space. Several 360 panoramas can be banded together, and that is exactly the way to make a Virtual Tour. Instead of a static picture, showing just a part of the space, the viewers can either sit back and watch the tour like a video or navigate around the space as they wish, giving them the ability to focus in on areas of interest. The Virtual Tour can be supplemented with any kind of text, external links (facebook, youtube etc.), background sounds, pop-up pictures and other elements which will make your Virtual Tour unique.
With the help of the mouse or the keyboard you can view the space around, below and above you, draw nearer the things and objects or distance them, carefully examine the details or study the general concept. In contradistinction from the video, you are not reliant on the camera movements, because the movement in space is completely under your control.
The Virtual Tour production process starts with the taking of a number of overlapping images.
These images are then stitched together to produce a seamless 360º image and projected in a way which allows internet users to virtually ‘step inside’ the scene.
The wonderful thing about 360º photographs is that they create trustworthy environments for potential clients to interact with a product.
With the internet becoming such a dominant point of sale for so many tourism and real estate related products, being able to present your product in such a fast, high quality way is invaluable.
THE BOTTOM LINE
An interactive virtual tour is one of the most cost effective and efficient ways to promote your place.